I have played too much limit and these hands look good to me and they are not.

Maybe a preflop fold would have been better.

PokerStars No-Limit Hold'em, $2 BB (8 handed)

UTG+1 ($102.55)
MP1 ($223)
Hero ($78.70)
CO ($104.45)
Button ($169.65)
SB ($193.55)
BB ($375.90)
UTG ($148.65)

Preflop: Hero is MP2 with , .
2 folds, MP1 calls $2, Hero calls $2, 2 folds, SB completes, BB checks.

Flop: ($8) , , (4 players)
SB checks, BB bets $7, MP1 calls $7, Hero calls $7, SB folds.

Turn: ($29) (3 players)
BB checks, MP1 checks, Hero bets $12, BB folds, MP1 calls $12.

I did a simi-bluff hoping to take the pot. 33% - not too much in case I got re-raised. If I got my flush, great.

River: ($53) (2 players)
MP1 checks, Hero bets $36, MP1 folds.

He checked the river - the only way to win was to make a good size bet and pray

Final Pot: $89
Main Pot: $53, won by Hero.
Pot 2: $36, returned to Hero.

Results in white below:
Hero has Ad 8d (one pair, twos).
Outcome: Hero wins $89.

I wouldn't limp with that in mp unless the table was very passive and I thought I had a very good shot of not facing a raise after me. On the flop I have no idea why you called.

calling that flop will just lead to you losing tons of money. Limping isn't terrible if its a loose passive table but i fold in that position.

I'll skip the you shouldn't call that flop part.

The way you semi-bluffed the turn and river, it cost you $48 and you were probably sweating bullets hoping for no call.

Why not just bet the pot on the turn ($29) if you have to bluff. It's cheaper and if its called you know you are finished anyway. His calling of the $12 turn bet pretty much told you nada.

Tim